What was that moment when you said “This is something I want to do as a career”?

At an early age, I was fascinated by the concept of sound more than anything. The feeling that a song can give listeners is something that I’ve always wanted to recreate in my music. I decided to pursue my music career in my last year of high school when I was applying to universities. I was initially set on studying economics, but I realized that sound engineering was something that I would always put my all into. I ended up enrolling in an audio engineering program here in Malaysia and I haven’t looked back since.

What's your production process?

Lately, I've been approaching my beats with a concept in mind. From there, I translate that idea into a melody, add drums and some finishing touches to it. I sometimes start with drums first too, so I would say it depends on how I’m feeling and what comes to mind first.

What do you look for in a potential collaboration?

When it comes to artists, I'm always a fan first - the production and engineering always comes second. I want to work with artists that inspire me creatively and have a vision and message that resonates with what I want to convey through my music. I also value artists who have a strong work ethic so that we can wrap up projects without losing the initial energy that brought us together.

have a vission and message

Please tell us about your most recent project.

The last single I released was 'Cold' which I produced with fellow SVNBIRDS producer Khayyat. This marked the first official release under SVNBIRDS, a collective I founded with 5 other producers and creatives from the region. Our vision with this single was to combine Middle Eastern and Western cultures in one track, so we reached out to New Jersey-based artist, Cliff, for a feature and handled the production ourselves. As for my engineering work, I most recently worked with Big Hass on records like 'Huna Al Qahira' featuring artists Felukah, Deeb, DJ Lethal Skillz and Big Moe, which celebrates the beauty and culture in the city of Cairo.

What do you think of the music industry in Dubai?

I haven’t really experienced the music industry in Dubai firsthand, but I've had the opportunity to work with many talents who are based there. It’s a very diverse community and I think they have many rising artists & producers to look out for.

Would you consider yourself a perfectionist?

Unfortunately, yes. However, I’ve come to an understanding that nothing will ever turn out completely perfect, and sometimes overthinking may take a track in a worse direction.